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Ceramic Coating

"It's a Premium Wax Alternative"

​WHAT IS A CERAMIC COATING?

A Ceramic Coating is a liquid polymer that is applied by hand to the exterior of a vehicle. The coating chemically bonds with the vehicle’s factory paint, creating a layer of protection.
A Ceramic Coating is not a substitute for Paint Protection Film, which provides a more comprehensive for of defensive. Rather, it is a premium wax alternative. A Ceramic Coating creates a permanent or semi-permanent bond with a vehicle’s paint, meaning that it does not wash away or break down and does not require repeated application every few months.

​WHAT DOES A CERAMIC COATING DO?

In short, a Ceramic Coating adds additional protection to your car’s exterior and helps keep it looking like-new with comparatively minimal maintenance. The coating achieves this result by making your vehicle more resilient and easier to clean.
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PROTECTION FROM UV DAMAGE / OXIDIZATION

If a vehicle is often exposed to the sun, its paint will begin to oxidize, resulting in dulled and faded paint. A layer of Ceramic Coating protects a vehicle’s paint from the sun’s ultraviolet rays, thereby reducing the amount of oxidization.

PROTECTION FROM CHEMICAL STAINS AND ETCHING

Another danger for your car is chemical staining from naturally acidic contaminants. By creating a chemically resistant surface, a Ceramic Coating can keep some contaminants from bonding to your vehicle’s paint. The result is that your vehicle will be more resistant to staining and etching, provided the contaminant is removed in a timely manner.

EASE OF CLEANING

One of the most significant features of a Ceramic Coating is that it is hydrophobic, which is a fancy way of saying it repels water. When a vehicle has a hydrophobic Ceramic Coating, water will bead on the surface and slide off more easily. This means that mud and grime will have a more difficult time bonding to your vehicle’s paint, and when you wash your car, contaminants can be removed with less effort.

ENHANCED GLOSS AND APPREAENCE 

If you want your paint to pop with gloss, you will want to add a Ceramic Coating. A good Ceramic Coating enhances the reflective properties of your car’s paint and clear coat, adding to the depth and clarity of your paint.
As we said at the outset, a Ceramic Coating will add value to your vehicle. 

ELIMINATE THE DANGER OF SCRATCHES, SWIRLS MARKS, OR ROCK CHIPS

The scratch-resistance of a Ceramic Coating is often exaggerated. Though some small scratches can be repelled by a Ceramic Coating (as we described above), a coated vehicle will not be completely resistant to the risk of rock chips or parking lot scratches. Furthermore, improper car washing techniques or automated car washes will still create swirl marks on your vehicle’s surface. It is important to know that a Ceramic Coating is not a substitute for more serious scratch or chip protection (such as Paint Protection Film, also known as Clear Bra), nor does it eliminate the need to wash your car in a proper manner in order to avoid swirl marks.

ELIMINATE THE RISK OF WATER SPOTTING

A normal drop of water contains a certain amount of dirt or minerals. When water evaporates on your vehicle’s surface, the minerals are left behind, creating visible spots. Detailers and consumers may assume that the hydrophobic quality of a Ceramic Coating will eliminate water spotting, since water slides of the coated surface. While it is true that some water will be repelled from the hydrophobic surface, other water droplets will bead and remain on the vehicle, creating the opportunity for water-spotting.

​MAXIMIZING YOUR CERAMIC COATING

If you want to learn more about caring for your Ceramic Coating to maximize it’s performance and longevity, please contact Geoff Ganes at 480.374.0053.

​SO WHAT DOES ALL THIS MEAN?

Simply put, it is important to be educated about a product before making a decision about whether it is right for your vehicle. Will Ceramic Coatings benefit your vehicle and add value? Certainly! Are Ceramic Coatings a miracle, one-stop-shop solution for all of your vehicle’s exterior problems? Certainly not!
It is also important to realize that Ceramic Coatings are not a substitute for the more comprehensive protection you find in a quality Clear Bra (Paint Protection Film). If you’d like to learn more about Paint Protection Film, read our Formal Introduction to Paint Protection Film. For ultimate protection, add a layer of Paint Protection Film to the most vulnerable parts of your vehicle, then place a Ceramic Coating over every painted surface. Learn more about combining Paint Protection Film and Ceramic Coatings

​WHAT DOES A CERAMIC COATING NOT DO?

For the reasons listed above, a Ceramic Coating does preserve your vehicle’s exterior and reduce ongoing maintenance needs. Therefore, if you choose to have a Ceramic Coating applied, you will be adding value to your vehicle.
However, despite the claims of some manufacturers and detailers, a Ceramic Coating is not a miracle, super-cure product that will solve any and every problem for your car. Thus, it is important for you to know what a Ceramic Coating does not do.

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Your Personal Vehicle! 

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  • Home
    • About - Geoffrey & SWD
    • Deals & Discounts
    • Affiliation Program
    • COVID-19
  • Gift Cards
  • Services & Packages
  • What is Ceramic Coating?
    • Ceramic Coating Warranty
  • Help for other detailers
  • Contact 480.374.0053